Apple has launched a Spanish App Store Twitter account at @AppStoreES on July 29, 2016, to share app news, tips, and deals in Spanish across Spain and Latin America. The channel posts curated picks, short videos, and replies from the App Store editorial team. It welcomes followers with a GIF and a friendly greeting in Spanish, signaling a local and helpful focus.
Why Apple Opened A Spanish App Store Twitter Account
Apple wants to meet Spanish speaking users where they are and in their language. The App Store editorial team now speaks directly in Spanish on Twitter, making it easier to discover great apps and get timely support. The move also supports growth in Spain, Mexico, and the wider Latin American region.
In 2016 Apple reported about 2 million apps on the App Store, which makes discovery a real challenge. A dedicated Spanish feed helps surface trusted, human picked apps without language barriers. This feed brings curated App Store picks and guidance directly in Spanish, in real time.
What The First Tweets Tell Users
The debut tweet greets followers with a GIF and a simple line in Spanish: “¡Hola! ¡Bienvenidos al canal oficial del App Store, completamente en español!” It sets a friendly tone and makes clear that content is fully in Spanish. The welcome post remains pinned for quick access.
A second tweet shows a set of country flags with the message “Tenemos algo para ti,” signaling a span of Spanish speaking countries. The tone is warm, local, and focused on helpful discovery rather than ads. It hints at tailored picks and regional awareness.
The third tweet is a short video that cycles through popular app icons like Slack, Trivia Crack, Evernote, Uber, and Waze. Its caption reads “Las apps para iPhone, iPad, Apple TV, Apple Watch y Mac que ❤️. Todos los días.” In English, it promises daily app picks across Apple devices.
Key Details At A Glance
Here are the essential facts about the Spanish App Store Twitter account for quick reference.
| Item | Detail |
|---|---|
| Handle | @AppStoreES |
| Account Name | App Store en español |
| Verification | Verified at launch |
| Launch Date | July 29, 2016 |
| Pinned Post | GIF welcome message fully in Spanish |
| Early Tweets | Welcome GIF, regional flags teaser, app showcase video |
| Description | “Todo lo que necesitas saber acerca de apps, directamente del equipo editorial del App Store.” |
| Platforms Covered | iPhone, iPad, Apple TV, Apple Watch, Mac |
The account centralizes Spanish language app tips, daily picks, and short videos from Apple’s editorial team. It is built to be fast to scan and easy to follow for busy users.
Voices And Partners Highlighted So Far
After the first posts, the account retweeted greetings and mentions from creators and media that connect well with Spanish speaking fans. Early engagements include Preguntados, actor Jaime Camil, Sopitas, and singer Fonseca.
This blend of app makers, entertainment figures, and media signals a community minded approach. Apple is leaning on known voices to build trust and reach. Featuring local creators helps the feed feel native, not translated.
How To Follow And Get The Most From @AppStoreES
Following is simple, and a few small steps help you see the best picks first. These tips improve speed, alerts, and replies so you do not miss limited time deals or new features.
- Follow @AppStoreES and turn on mobile notifications for highlights.
- Check the pinned post and Media tab for current app collections and videos.
- Reply in Spanish and tag the app name if you want quick tips or support.
Small habits like alerts and quick replies make the Spanish App Store feed far more useful day to day. You get timely updates without searching, and you can ask for help in your own language.
How It Fits With Apple Social Media
The Spanish launch builds on Apple’s existing App Store presence on Twitter. The English App Store account has been active since 2011, which set the model for short, editorial picks and customer replies. Now Spanish speaking users get the same experience in their language.
This move also aligns with Apple’s broader push to localize editorial stories and featured lists in the App Store. It brings those human picks to a fast moving, social format. The result is quicker discovery and more helpful answers close to where users already spend time.
FAQs
What is @AppStoreES and who runs it?
@AppStoreES is the Spanish App Store Twitter account run by Apple’s App Store editorial team. It shares curated app picks, short videos, and helpful tips fully in Spanish.
When did Apple launch the Spanish App Store Twitter account?
Apple launched @AppStoreES on July 29, 2016. The channel started with a Spanish welcome GIF and early tweets that highlight daily app picks across Apple devices.
What kind of content does @AppStoreES post?
Expect daily or frequent app highlights, short videos, and replies to user questions. Posts cover iPhone, iPad, Apple TV, Apple Watch, and Mac in clear Spanish.
How is @AppStoreES different from the English App Store account?
It delivers the same curated approach but in Spanish and with a local tone. The aim is to serve Spanish speaking users with relevant regional context and language.
Will @AppStoreES help me find the best apps faster?
Yes, it filters the huge App Store catalog into a short stream of trusted picks in Spanish. Enabling notifications ensures you see timely updates, deals, and app tips.
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